"What about the content of your messages and is there a good click (through)?"
It seems so simple, but nothing could be further from the truth. How do you come up with an interesting offer at the right time and can you reproduce it? Developing good email campaigns always involves trial and error. A lot of trying and testing, what works and what doesn't? Do I understand customer needs? Am I now coming up with an interesting offer? Is the timing right? Is the text catchy enough? Is it the right picture? Are the links okay? Is the landing page ready? And much more. The most important question is: when are you relevant to your (potential) customer?
Defreeze Marketing Advies has experience in devising, creating and executing email campaigns. Setting up, thinking through and fine-tuning the process is central to this.
Interested? Feel free to call me on +31633 094499.